editorial

OWI 01/2016 - Teaser

editorial 3 Competition out of kilter Siemens knows how the cookie crumbles. On the world market for offshore turbines Siemens has long been the unchallenged number one. Over half of all offshore turbines installed in Europe in 2015 carry the Siemens logo. According to the EWEA, their market share was a whopping 60 % in terms of newly installed capacity in 2015. In German waters, new installations were even 100 % from Siemens. It is only in the developing French market that Siemens has so far been unable to get a foot in the door. But this too could change. As Gamesa has confirmed, the company is in talks with Siemens. According to this, Siemens is aiming for a takeover. Via the Gamesa-Areva joint venture Adwen the gates to France could then also open for Siemens. Should this come about, then it will be interesting to see how the monopolies commission votes on this. But this is not all by a long chalk. Siemens can also do grid connections, especially HVDC. Siemens has already supplied four HVDC converters to TenneT. “We are the company with the most expertise,” states Jan Mrosik, CEO Division Energy Management, grandiosely. Siemens now aims to make competitors such as Alstom or ABB completely superfluous with a new concept (see page 28). And Siemens can also do ships. With its Esvagt Froude and Esvagt Faraday, Siemens has a long-term charter on the first two SOVs in the sector, with a further two under construction for the sector giant. The sector is inspired and is hurrying to follow the trend. Furthermore, Siemens can now also do monopiles, including maintenance. For the EnBW project Hohe See, Siemens is not only supplying the turbines, but also the foundations. How come? Via a subcontract with the Belgian company GeoSea. For the customer it is the most economic option to have everything from one source, assures Siemens’ Specialist Press Officer Bernd Eilitz. Of course, Siemens will presumably also do nicely on the commission here too. And Siemens can even do financing. This is especially practical when you want to hold your ground in the marketplace. It is maybe just a little bit easier to get a supply contract when the financing can simultaneously be supported by own capital or loans. Although Siemens has long since not been interested in merely “holding its ground” anyway. Dominating the market would be more accurate. But whether it is so desirable for the sector – Siemens excepted – to have one company dominating half the value chain, with further expansion not ruled out, is a question I’d like to pose right now. The other companies have to undertake major efforts if they still want to have an change to catch up with Siemens. Katharina Garus Editor katharina.garus@offshorewindindustry.com


OWI 01/2016 - Teaser
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